Increase onboarding completion by presenting clear tasks

To enhance a product-led growth (PLG) model using Sprig's onboarding tactic, present new users with a clear list of tasks to complete during onboarding. This approach leverages the Goal Gradient Effect and Chunking to increase onboarding completion rates.

By breaking down the onboarding process into distinct, manageable steps, you can guide users through key actions that demonstrate your product's value quickly. This can accelerate time-to-value, a crucial metric in PLG models. Additionally, the clear presentation of tasks reduces friction and ambiguity, making users more likely to complete the onboarding successfully and become active users of your product.

To improve conversion rates using Sprig's onboarding tactic, implement a clear, task-based structure in your onboarding process. Present new users with a list of 4-5 distinct tasks to complete, making the process feel more manageable and actionable.

This approach can significantly increase onboarding completion rates by leveraging the Goal Gradient Effect and Chunking. By breaking down the process into smaller, achievable steps, you reduce cognitive load and keep users motivated to progress. This can lead to higher conversion rates as more users successfully complete onboarding and become active users of your product.

To optimize your website using Sprig's onboarding tactic, apply the principle of presenting clear, actionable tasks to various user journeys on your site. For example, you could break down complex processes like account creation or product customization into a series of distinct steps.

By chunking information and presenting it as a numbered list of tasks, you can make these processes feel more manageable for users. This can lead to higher completion rates for important actions on your website. Additionally, the clear presentation of steps can reduce user confusion and improve overall navigation, potentially leading to increased engagement and conversions across your site.

To A/B test Sprig's onboarding tactic, create two versions of your onboarding process: one with a clear, task-based structure (version A) and one without (version B). In version A, present users with a numbered list of 4-5 distinct tasks to complete, while in version B, use your current onboarding flow.

Randomly assign new users to each version and measure key metrics such as onboarding completion rate, time to completion, and subsequent product engagement. You could also gather qualitative feedback through user surveys to understand how easy users find the onboarding process to follow and whether the presentation of tasks helps keep them motivated. Analyze the results to determine which approach leads to better outcomes for your specific product and user base.

Sprig's onboarding tactic improves user experience by making the process feel more manageable and less overwhelming. By presenting users with a clear list of 4 distinct tasks to complete, the tactic leverages the principles of Chunking and the Goal Gradient Effect.

Chunking breaks down the onboarding into smaller, more digestible pieces, reducing cognitive load and making the process feel less daunting. The Goal Gradient Effect keeps users motivated as they see their progress through the numbered steps. This clear structure reduces friction and ambiguity, guiding users through each key step and increasing the likelihood of successful onboarding completion. As a result, users are more likely to have a positive initial experience with the product.